Social Media Consultant- Areef Arez Al Chouf- Aryaf

• Country: Lebanon
• Summary: Social Media Consultant- Areef Arez Al Chouf- Aryaf
• LBT Ref No: 95434708
• Deadline: 28 Jan 2024
• Financier: Self Financed
• Purchaser Ownership: Government
• Tender Value: Refer Document
• Notice Type: Tender
• Document Ref. No.:
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• Description:
• Tenders are invited for Social Media Consultant- Areef Arez Al Chouf- Aryaf Closing Date: Sunday, 28. Jan 2024 Intervention Sector(s): Training & Capacity Building Remuneration range: 2000 to 3000 (USD) Duration of Contract: N/A Context & Background Berytech is a leading organization in the Entrepreneurial Ecosystem in Lebanon, that aims to provide a conducive environment for the creation and development of startups, through incubation, business support, counseling, funding, networking, and company hosting, hence taking part in the economic revival of the country, participating in wealth and job creation, and retaining graduates and high-level skills in Lebanon. About ARYAF Project ARYAF serves Micro, Small, and Medium Enterprises operating in food processing, local hospitality, tourism, the restaurant industry, eco-tourism, and agri-tourism within west Bekaa, Zahle, and South Mount Lebanon. The program aims to empower sixty MSMEs (Micro, Small, and Medium Enterprises) to increase their sales volume, implement a business continuity plan, and provide training to their staff, including youth, women, and disabled individuals. The program is funded by The German Federal Ministry for Economic Cooperation and Development (BMZ) and implemented by Deutsche Gesellschaft für International Zusammenarbeit (GIZ), in partnership with Berytech, within the framework of Strengthening Agriculture, Local Communities and Small and Medium Enterprises project (ACE). Scope of Work The Social Media Expert will create and manage the online platforms related to businesses in the agri-food processing sector. As a social media consultant, you will develop and implement effective strategies, create engaging content, and manage the business's online presence. This is a dynamic role that requires a strong understanding of social media trends. Deliverables The consultant is expected to fulfill the following: Deliverable 1: Social Media Strategy Development Collaborate with the management team to develop a comprehensive social media strategy aligned with the business-s goals, boost its online presence, and foster meaningful engagement with the audience. Lead the development of the business-s online social media channels and engage the right target audience. Deliverable 2: Content Creation and Management Create engaging, high-quality content for social media platforms, including written posts, images, videos, and other multimedia formats. Develop a content calendar and schedule regular posts to maintain a consistent and active social media presence. Plan and execute social media advertising campaigns to reach a wider audience and drive traffic to the business website. Stay updated with advertising trends and platforms to recommend innovative strategies. Deliverable 3: Social Media Analytics and Reporting Track and analyze key social media metrics to measure the effectiveness of campaigns and overall performance. Prepare regular reports on social media analytics, highlighting trends, insights, and recommendations for improvement. Deliverable 5: Reporting Deliver a detailed project overview, showcasing the implementation progress and qualitative and quantitative results of the intervention. Qualifications: Proven experience as a Social Media Consultant or similar role, preferably in the hospitality industry. Strong understanding of social media platforms, their features, and best practices. Proficiency in content creation and copywriting for social media. Knowledge of social media analytics and reporting tools. Familiarity with social media advertising and campaign management. Excellent communication and interpersonal skills. Creative mindset with the ability to think outside the box. Strong organizational and time management abilities. Up-to-date knowledge of the latest social media trends, algorithms, and industry developments.Top of Form How to apply The selected Consultant is expected to start his/her activities the soonest after selection (the effective date is to be confirmed), and the contract duration is over the term of 3 months. Candidates should submit the following documents: Technical (maximum two pages) describing the methodology to conduct the work based on the content suggested in the section: “Scope of Work, Outputs, and Deliverables” elaborating it further. Profile and project references (maximum two pages): A brief explanation of the consultant(s) background should be submitted (CVs shall be included as an annex) along with project references on the topic. Financial Proposal describing the expected remuneration and the proposed timeframe of the intervention divided per deliverable as llisted above. The firm/consultant is required to perform a pre-assessment visit/call to the business to assess and quote accordingly. To arrange a visit or conference call, please coordinate with Areef Arez AL Shouf, phone number: 03 951 107 Documents and proposals must be sent to Procurement@berytech.org by January 28th, 2024, with the subject: “Berytech-Social Media Consultancy Application.” Important: The header of the technical and financial offers must note the candidate data (Name, address, country, telephone, email, and fiscal identity number or other official number).
• Documents:

 Tender Notice